|  What
you get in the Gold Package
 Pay
per click management as well as ongoing search  engine
optimisation with monthly reports
Ongoing
help to find the Golden Keywords that will consistently deliver
more sales or leads.
Set objectives and deliver
The Gold Package is aimed at web business owners who really
want results.
It is ideal for
sites that need to keep their sales or leads growing over
a period of time. The focus is on setting online marketing
objectives and then delivering them.
Finding
the Golden Keywords
Among the thousands of searches done every day, for every
type of business there will be half a dozen Golden keywords
that will consistently convert into sales or enquiries. The
Gold Package is about finding these and so cut the cost of
conversion.
By analysing in
detail all the keywords being used on the site I can detect
the ones that convert into business. This can make a big difference
to the cost of the marketing and the overall profitability
of a business.
More conversion
more profit
Just a 1% increase in the conversion rate of your sales or
enquires can have a big impact on profitability. Say you have
10 sales a day with a conversion rate of 1% (common for many
sites) and a conversion cost of £10 each.
 By
increasing the conversion rate to 2% you cut the conversion
cost in half to £5 giving a greater profit, all without
any extra cost to the sale. With higher conversion rate (I
can often get 4% or 5% for clients) the benefits are even
more dramatic.
You get
the Silver and Bronze Packages as well
As well as the focus on success you also get the full services
offered by my Bronze and
Silver Packages.
This means you're safe in the knowledge
that your site is being continually optimised for the search
engines and the pay per click campaigns are being management
effectively.
How do I
pay for the service?
You can pay by credit card, direct debit or cheque. The first
month's payment is required as soon as work is started optimsing
your website.
Can I stop
anytime?
Yes, you can stop anytime without penalty. All I need is payment
to the end of the current month.
What if
I want a tailored service - will it cost more?
Many of my clients have a service that is tailored slightly
to their needs so it will work most effectivly for them. This
may change the cost of the package but you will know before
starting what the cost will be.
What to
do next?
I can contact you with more information about the different
packages I offer. Simply enter your details in the Contact
Form and I'll get back to you.
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